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Media Rating Company unveils strategy to introduce new TV audience measurement solution during special event in Riyadh

December 2, 2024 No Comments

The new GCAM-licensed TV and Video Audience Measurement (TAM) system will be established in collaboration with Nielsen to revolutionize Saudi Arabia’s media landscape Riyadh, 16 February

Media Rating Company outlines strategy to transform Saudi Arabia’s media landscape during special event in Dubai

December 2, 2024 No Comments

Company reveals details of new GCAM-licensed TV and Video Audience Measurement (TAM) solution to be launched in the Kingdom in collaboration with Nielsen Dubai, UAE

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